Discard the Alien gods and Cleanse Yourselves… is Commanded by G-d Himself to Jacob in Genesis Chapter 35

Consequently, G-d blessed Jacob, and called him Israel.

G-d’s blessing may not always be pleasing in your eyes.

Jabob is a good example. He lost his wife and father thereafter.

But never did he question G-d, having lost both his loved ones.

“The Journey of Jacob to Beth-el”
“Jacob is Israel”
“Birth of Benjamin”
“Death of Rachel”
“The Death of Isaac”

God said to Jacob, “Arise – go up to Beth-el and dwell there, and make an altar there to God Who appeared to you when you fled from Esau your brother.”
35:1
… “Discard the alien gods that are in your midst; cleanse yourselves and change your clothes.
:2
Then God said to him, “Your name is Jacob. Your name shall not always be called Jacob, but Israel shall be your name.” Thus He called his name Israel.”
:10
And God said to him, “I am El Shaddai. Be fruitful and multiply; a nation and a congregation of nations shall descend from your loins.
:11
Then God ascended from upon him in the place where He had spoken with him.
:13
And it came to pass, as her soul was departing – for she died – that she called his name Ben Oni, but his father called him Benjamin.
:18
Thus Rachel died, and was buried on the road to Ephrath, which is Bethlehem.
:19
Isaac’s days were one hundred and eighty years. And Isaac expired and died, and he was gathered to his people, old and fulfilled of days; his sons Esau and Jacob, buried him.
:28-29

1 And God said to Jacob, “Arise and go up to Beth el and abide there, and make there an altar to the God Who appeared to you when you fled from your brother Esau.”
2 Thereupon Jacob said to his household and to all those who were with him, “Remove the deities of the foreign nations, which are in your midst, purify yourselves and change your clothes.
3 And we will arise and go up to Beth el, and I will make an altar to the God Who answered me on the day of my distress, and was with me on the way that I went.”
4 And they gave Jacob all the deities of the nations that were in their possession and the earrings that were in their ears, and Jacob hid them under the terebinth that was near Shechem.
5 Then they traveled, and the fear of God was upon the cities that were around them, so that they did not pursue Jacob’s sons.
6 And Jacob came to Luz, which is in the land of Canaan that is Beth el he and all the people who were with him.
7 He built there an altar, and he called the place El Beth el, for there God had been revealed to him when he fled from before his brother Esau.
8 And Deborah, Rebecca’s nurse, died, and she was buried beneath Beth el, beneath the plain; so he named it Allon Bachuth.
9 And God appeared again to Jacob when he came from Padan aram, and He blessed him.
10 God said to him, “Your name is Jacob. Your name shall no longer be called Jacob, but Israel shall be your name.” And He named him Israel.
11 And God said to him, “I am the Almighty God; be fruitful and multiply; a nation and a multitude of nations shall come into existence from you, and kings shall come forth from your loins.
12 And the land that I gave to Abraham and to Isaac, I will give to you and to your seed after you will I give the land.”
13 And God went up from him in the place where He had spoken with him.
14 Now Jacob had erected a monument in the place where He had spoken with him, a stone monument, and he poured a libation upon it, and [then] he poured oil upon it.
15 Jacob named the place where God had spoken with him Beth el.
16 And they journeyed from Beth el, and there was still some distance to come to Ephrath, and Rachel gave birth, and her labor was difficult.
17 It came to pass when she had such difficulty giving birth, that the midwife said to her, “Do not be afraid, for this one, too, is a son for you.”
18 And it came to pass, when her soul departed for she died that she named him Ben oni, but his father called him Benjamin.
19 So Rachel died, and she was buried on the road to Ephrath, which is Bethlehem.
20 And Jacob erected a monument on her grave; that is the tombstone of Rachel until this day.
21 Israel journeyed, and he pitched his tent at some distance past the Tower of Eder.
22 And it came to pass when Israel sojourned in that land, that Reuben went and lay with Bilhah, his father’s concubine, and Israel heard [of it], and so, the sons of Jacob were twelve.
23 The sons of Leah [were] Reuben, Jacob’s firstborn, and Simeon, Levi, Judah, Issachar, and Zebulun.
24 The sons of Rachel: Joseph and Benjamin.
25 The sons of Bilhah, Rachel’s maidservant: Dan and Naphtali.
26 The sons of Zilpah, Leah’s maidservant: Gad and Asher. These are Jacob’s sons who were born to him in Padan aram.
27 And Jacob came to his father Isaac, to Mamre, Kiriath arba, which is Hebron, where Abraham and Isaac dwelt.
28 The days of Isaac were a hundred and eighty years.
29 And Isaac expired and died and was gathered in to his peoples, old and sated with days, and his sons, Esau and Jacob, buried him.